Quailwood Farm

I developed the brand strategy and visual identity for Quailwood, a private sporting estate shaped by heritage, land stewardship, and refined field culture. The work included the logo, color palette, typography, and imagery direction, creating a look that feels timeless, distinctive, and grounded in place. I balanced a clean, modern aesthetic with subtle references to classic sporting tradition, giving the estate a cohesive identity that could carry across signage, apparel, print, and on-property applications.

Problem:
Quailwood needed a clear, distinctive brand identity rooted in its heritage and setting.

Solution:
Created a visual identity system that felt timeless, modern, and authentic to the estate.

Deliverables:
Brand strategy, logo/identity system, color palette, typography, imagery direction

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